March 09, 2022
By Ariane
We all know that creating content for your social media can take a lot of time. You need to find ideas, design visuals, and publish everything on every platform. After a few months, you might find it more challenging to find inspiration. What can you do to always have something to publish? Why not create an editorial calendar for your social media?
Read moreFebruary 28, 2022
By Emma
Hashtags have been present on social media and our culture for more than 10 years now. They are used in texts, but also speeches. Ask yourself how long you have been using them. Do you know what they are used for? Today, we will answer these questions in order to tell if hashtags are still relevant for your social media content.
Read moreFebruary 16, 2022
By Emma
Do you often ask yourself if your business should be on TikTok? Today, you will not only have the answer but also understand how this video social media can help you and your marketing strategy.
Read moreFebruary 11, 2022
By Ariane
With time, it can be challenging to create new content for social media. You must find ideas, create visuals, write texts, and publish everything on different platforms. Here is a tip from our community manager: why not use your blog articles content for your social media? Indeed, it is possible to adapt your articles on different platforms easily.
Read moreJanuary 31, 2022
By Emma
We know and use many social media, whether it is Facebook, Instagram, or TikTok; however, some can seem less relevant when others, on the contrary, can help you increase your sales performance! Today, we will tell you why you should add Pinterest to your company’s marketing strategy. Pinterest is an exciting platform to use if you own an online store.
Read moreJanuary 26, 2022
By Ariane
It is better to work with professionals to create your brand image; however, you might not have the necessary budget when you start. What can you do? If we tell you that it is possible to create your brand image on a small budget? Indeed, let’s see more closely what you need to make the most important elements of your branding!
Read moreJanuary 19, 2022
By Ariane
During the lifetime of your website, you might have to share important information. Besides social media, what can you do to share information credibly and efficiently? Did you ever think about writing a press release? It is not only used by big businesses across the world, on the contrary. Here is why and how to write an effective press release. It is a more relevant communication tool than you might think!
Read moreJanuary 12, 2022
By Emma
Let’s continue our series on the Stories. Indeed, after we learned why you should use Stories as a strategic marketing tool, we will explain how to use them in order to catch your potential customers’ attention.
Read moreJanuary 10, 2022
By Ariane
Whether you decide to sell online courses, pieces of jewelry, or your latest creations, you will need an online store. If you want to do everything yourself, there are many elements to keep in mind to create a website that converts. To help you, here are 7 mistakes to avoid when creating your online store.
Read moreDecember 27, 2021
By Ariane
Whether you offer the best products or services in the world or not, if you do not take the time to promote them, you might not sell anything. If you have an online store, where do you start? Why not try social media? These platforms can be very helpful! Here are a few tips on how to promote your online store products on social media.
Read more